How to Design a Real Estate Agent Website: 4 Helpful Tips

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Written by Ali Raza:

As a real estate agent, you’re not the only one out there. And with the competition you’re facing, you must take the time to ensure your real estate agent website helps you to stand out from the other agents in your area.
If you’re here, you already know we’re going to share some useful tips that will help you when it comes to designing a real estate website. What are you waiting for? Read on now and start getting hired to help people find the next place they’ll call home.

  1. Make It Easy to Use
    People spend upwards of 3 hours and 15 minutes using their smartphones every single day. They use it for things like surfing social media, shopping for clothes, or hunting for their next home.
    Your website should be easy to use and have a responsive design that works across all mobile platforms. This means that it doesn’t take long to load, and it’s easy to navigate.
    When you’re creating your website, you need to take the time to test and make sure that your website is compatible with any device and won’t change its size or warp other site features depending on the screen that it’s being displayed on.
  2. Make House-Hunting Fun
    For people searching for their next home sifting through endless pages of listings can be exhausting and downright boring. Keep things exciting on your site by refreshing your listings page frequently.
    Create a section that showcases the listings that have luxury amenities or are in high-demand areas. Not only will it hold the attention of those visiting your site, but you’ll also gain a reputation for having the most up-to-date listings in the area.
    It’s useful to provide a link like this https://showcaseidx.com/mls-coverage/california-regional-multiple-listing-service-crmls/ that takes buyers to all the listings that you’re currently showcasing.
  3. Use Quality Images
    Images are important, especially in the world of real estate. It’s how you’re going to engage the buyer and get them to call you to set up a tour of a home on your site.
    Ensure that the images you’re using on your site are quality images and aren’t more than a few years old. You’ll also want to take the time to ensure that the images you use throughout your site don’t cause the page to look cluttered or overwhelming.
    There are tons of ways to intertwine images and text to create an effective design for your site.
  4. Dedicate an Area to Client Testimonials
    People love reading reviews from real people that have worked with you in the past. It gives them better insight into who they’re dealing with and helps them decide if it’s worth it.
    We recommend your site provide a page where potential clients can scroll through reviews that have been left by people you’ve helped find homes in the past.
    Tips to Design a Real Estate Agent Website
    Numerous tips can be used to design a real estate agent website, and we’ve shared a few above with you. The first thing you’re going to want to do is make sure that your site is compatible with all devices. As well as provide a place where future buyers can see past client testimonials.
    If this article was helpful, don’t hesitate to check out some of the other posts that we’ve published in this section.

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